Nurture leads automatically. With automation, you send marketing emails to lists of potential customers. The emails that receive a click trigger a tailored response, geared to that person with that specific enquiry. It’s designed to bring the sale closer & can be repeated as many times as required. You can set up different emails for different subjects, each of which requires a tailored reply.
This is all done automatically & presents your business as a slick, well oiled machine. Ultimtely, it nurtures & helps close leads automatically, like a silent salesman working in the background.